Project #155178 - case study

Business Tutors

Subject Business
Due By (Pacific Time) 11/22/2016 03:00 pm

THe company is Volvo and Geely Case 29-1

 

one page per question

 

1.       Describe the Chinese automobile industry. Who are the major players and how will the industry evolve in future years?

 

2.       Why did Geely acquire Volvo?

 

 

3.       Will Volvo’s culture of safety and engineering be successfully transferred to Chinese products?

 

4.       What integration challenges will Geely have to manage?

 

5.      What would you recommend to Li Shu Fu as the strategy for Volvo in China?

 

 

 

6. Will Geely be able to achieve its ambitious growth targets for Volvo in future years?

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