Students will be graded on spelling, grammar, integration of key course concepts, and
thoroughness of responses to the questions posed in the case.
Content (application of concepts) = 7/10
Writing (spelling, grammar, syntax) = 3/10
WRITING (Punctuation, Grammar & Usage, Spelling)
1 (Poor/Unacceptable) = Errors are distracting and show a lack of understanding of
sentence-level grammar or the basic conventions of edited American English.
2 (Fair-Good) = Grammar, punctuation, and spelling errors exist, but the point of each
sentence is clearly understood. Uses language concisely and eloquently. Flows well from
one sentence to the next and reads well aloud. The few errors there do not get in the way
of reading fluently.
3 (Excellent) = Clearly written, well-organized, and free of grammar and other language
CONTENT - CASE QUESTIONS
1 (Fail) = Does not incorporate theories from class and does not answer questions.
2 (Poor) = Describes but does not analyze using concepts. Answered most questions but
answers were based on their own opinions without reference to theories from the class.
3 (Below Average) = Answers all the questions and mentioned theories, but did not
adequately explain how they were relevant to the question.
4 (Fair) = Answers all the questions and tries to integrate theory. Some details are there
but are not complete, and may sometimes be inaccurate.
5 (Good) = Answers all questions, uses theories appropriately, and explains how theory is
relevant. Some details are there but are not complete, and may sometimes be inaccurate.
Examples and illustrations are given but are not sufficient.
6 (Very Good) = Completely and adequately answers all questions using appropriate
theories and concepts from in-class lectures and from the text. Sufficient details and
explanations are provided and examples are relevant. Understanding of theories is clearly
7 (Excellent) = Goes over and above to cover the content required. Goes into accurate
details about the theories and clearly connects them to the case questions. Points out
things an average student may not even notice. Is articulate and convincing in arguing
each point. Anyone reading this would be eager to hire this individual for a position in his
or her organization.