Project #159955 - 450-600 word research paper

Business Tutors

Subject Business
Due By (Pacific Time) 12/11/2016 09:00 am

 Assignment Instructions


The author of our course textbook developed his business model canvas approach to business planning through the instrument of his doctoral thesis. Note the two articles in the reading material (Lessons area) that relate some of the development of the Osterwalder and Pigneur business model canvas (along with other models). These articles, plus additional sources you can locate in the online library, will help to give you insight into the person behind the management approach that is the central focus of our comprehensive course project.

Write 450-600 word research paper in APA format (using the four scholarly journal articles attached) that lends insight into the development and use of the business model canvas and the person(s) who developed it. NOTE:


  • Discuss the genesis of the Business Model Canvas
  • What are the unique features of the approach of the Business Model Canvas?
  • How does the Business Model Generation compare/contrast to other business model approaches?
  • What are the benefits and/or limitations of using Osterwalder’s business model canvas in the context of your organization?


Write a Title Page and References Page separate from the body of the text of the paper (no abstract or author note are needed).

NOTE: Do not use macros or automatic referencing in your papers for this course. The auto features usually cause unforeseen problems in format. Plus, part of this course involves the student’s acquisition of the essentials of the APA style format

Attached you will find:

Four scholarly article that should be used for this paper

Assignment Rubric


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