Project #211147 - one page assignment no more than 350 words X2

Business Tutors

Subject Business
Due By (Pacific Time) 11/14/2017 08:00 pm

assignment 1.

Read the text and following article: Waheeduzzaman, A. N. M. and Leon F. Dube (2004), “Trends and Development in Standardization Adaptation Research,” Journal of Global Marketing, 17 (4), 23-52.

Task: Explain how the notion of “standardization adaptation” can be useful to an international marketing manager.

 

assignment 2.

Watch the 8 videos in Blackboard and relate them to your project. Explain how the knowledge gained from the videos can be useful in marketing your product/s in the country of your choice.

http://www.viddler.com/embed/e4143720/?f=1&autoplay=0&player=full&disablebranding=0

http://www.viddler.com/embed/23ba1996/?f=1&autoplay=0&player=full&disablebranding=0

http://www.viddler.com/embed/e7ca0f9d/?f=1&autoplay=0&player=full&disablebranding=0

http://www.viddler.com/embed/4582521b/?f=1&autoplay=0&player=full&disablebranding=0

http://www.viddler.com/embed/dd724ed6/?f=1&autoplay=0&player=full&disablebranding=0

http://www.viddler.com/embed/7c33265d/?f=1&autoplay=0&player=full&disablebranding=0

http://www.viddler.com/embed/6cf0291f/?f=1&autoplay=0&player=full&disablebranding=0

http://www.viddler.com/embed/b713cb/?f=1&autoplay=0&player=full&disablebranding=0

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